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Donald Trump Site Lists Limited-Edition 'Bitcoin Sneakers' for as Much as $500 a Pair

The most expensive bright orange, high-top sneakers are already sold out and being relisted on eBay for as high as $2,500.

Updated Aug 1, 2024, 5:37 p.m. Published Aug 1, 2024, 9:16 a.m.
Donald Trump speaks at the Bitcoin Conference in Nashville. (Danny Nelson/CoinDesk)
Donald Trump speaks at the Bitcoin Conference in Nashville. (Danny Nelson/CoinDesk)
  • A Trump-linked website is offering several ranges of bitcoin-themed sneakers with prices of as high as $500 a pair.
  • The most expensive range has already sold out, and is being relisted at five times that price on eBay.

U.S. presidential candidate Donald Trump made his support for bitcoin (BTC) clear when he addressed more than 3,000 Bitcoin Conference attendees on Saturday. Now he's selling shoes to reiterate the message.

Trump Sneakers, a Trump-owned website that sells themed footwear and perfumes, earlier this week started listing a range of limited edition sneakers including a Bitcoin-themed, high-top version that costs $499 a pair on pre-order. There are just 1,000 pairs of the bright orange version, and they've already sold out.

“These exclusive sneakers celebrate the future of finance and the leadership of President Trump, boldly emblazoned with a prominent Bitcoin symbol,” a descriptor for the product reads. “Perfect for crypto enthusiasts and Trump supporters alike, these limited-edition shoes are a must-have.”

Another 1,000 pairs of low-top sneakers in bright orange and 1,000 in black are listed for $299. Orange is a color associated with support for the world's largest cryptocurrency by market cap. High-tops and low-tops describe where the shoes reach on the wearer's ankle.

The high-top, bright orange range had sold out by Thursday morning. Some pre-order purchases are already being advertised on eBay for as high as $2,500.

(eBay)
(eBay)

The Trump Sneakers website is owned by CIC Ventures LLC, a company that Trump declared fully owned on his 2023 financial disclosure. The site mentions it has nothing to do with Trump’s political campaign and says the sneakers are not designed, sold or manufactured by Trump or related associates.

The Bitcoin sneaker went live on the site shortly after Trump's speech at the conference in Nashville. In it, he promised to fire SEC head Gary Gensler and create a strategic bitcoin reserve if elected. He said he would be a "pro-Bitcoin" president and not allow any of the 213,239 BTC seized by authorities and held in U.S. government wallets to be sold.

Shaurya Malwa

Shaurya is the Co-Leader of the CoinDesk tokens and data team in Asia with a focus on crypto derivatives, DeFi, market microstructure, and protocol analysis. Shaurya holds over $1,000 in BTC, ETH, SOL, AVAX, SUSHI, CRV, NEAR, YFI, YFII, SHIB, DOGE, USDT, USDC, BNB, MANA, MLN, LINK, XMR, ALGO, VET, CAKE, AAVE, COMP, ROOK, TRX, SNX, RUNE, FTM, ZIL, KSM, ENJ, CKB, JOE, GHST, PERP, BTRFLY, OHM, BANANA, ROME, BURGER, SPIRIT, and ORCA. He provides over $1,000 to liquidity pools on Compound, Curve, SushiSwap, PancakeSwap, BurgerSwap, Orca, AnySwap, SpiritSwap, Rook Protocol, Yearn Finance, Synthetix, Harvest, Redacted Cartel, OlympusDAO, Rome, Trader Joe, and SUN.

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