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CoinDesk Podcasts

Women Who Web3

Supporting Women in the Web3 Workplace: Insights and Best Practices With Chelsea Maclin

Overcoming obstacles and creating strategies for success with purpose and profit.

Women Who Web3
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Kamz is joined by Chelsea Cain Maclin, R Labs’s brand and community-marketing master. She is also co-founder of R Planet NFTs. Previously, she was Vice President of Marketing for Bumble where she led brand, marketing, and partnerships teams, and helped scale the business to 100M downloads and a $12B IPO. She’s also an active angel investor, focusing on womxn and BIPOC founders, within sustainable consumer packed goods (CPG), mental health, and safety sectors. In 2019, Chelsea was named as one of Business Insider’s 20 CMOs to Watch.

Chelsea and Kamz discuss:

🤱parental leave in the web3 space and advice for web3 moms and leaders to support moms

⚖️ overcoming scaling hurdles in marketing and designing a successful web3 marketing strategy

📊what brands need to prioritize when marketing organically to web3 consumers

🌎what’s next for the R Planet NFT and why it’s important to get involved in web3 projects

🧘🏽‍♀️We end with a 2-min dose of mindfulness that you can take when you need to fight off stress or need a quick mental break.

See also:

Wisdom from Women Leading the Blockchain

R Planet Website

R Planet OpenSea

Follow me on Twitter @KamalaAlcantara to stay up to date on the show and join our weekly Twitter Space!

Subscribe to my new LinkedIn newsletter Rest & Digest: A rest stop at the busy intersection of mindfulness, tech, women empowerment, UX and diversity, equity and inclusion.


This episode was produced and edited by Michele Musso with executive producer Jared Schwartz. Our theme song is ‘All Night Long’ by Lunareh. Other music used is ‘Come Home’ by Outside The Sky.

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